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Week 10 workshop essay draft

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ANALYSING LITERATURE AND CASE STUDY APPROACH: - EXPLORE THEORY ESSAY BASED ON LITERATURE REVIEW AND EXAMPLES,  - INTEGRATE THEORETICAL KNOWLEDGE FROM LITERATURE REVIEWS INTO PRACTICAL CASE STUDY ANALYSIS. THEORY ESSAY: MAIN CHARACTERISTICS: Clear focus on theory and a theoretical concept Critical analysis of the theory, include your own critical understanding Integrate relevant academic literature analyse a particular media phenomenon such as privacy and surveillance In the conclusion include a reflection on the main argument of your essay and relate it to the theory that you have mentioned and your own personal experience on social media  Theory essay example  "THE THEORY OF SOCIAL CAPITAL, AS IT EXTENDS TO ONLINE INTERACTIONS, PROVIDES A NUANCED LENS THROUGH WHICH TO EXAMINE THE IMPACT OF DIGITAL MEDIA ON SOCIAL DYNAMICS AND RELATIONSHIPS. SOCIAL CAPITAL, DEFINED BROADLY AS THE BENEFITS ACCRUED FROM SOCIAL NETWORKS AND INTERACTIONS (PUTNAM, 2000), TAKES ON NEW DIMENSION...
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Week 10 Digital Labour notes (Digital law blog)

What is digital labour?  “The exchange of labour for money between individuals or companies via digital platforms that actively facilitate matching between providers and customers, on a short-term and payment by task basis.”  (Trade Union Congress, 2021: 4)  -Labour of sociality [Innate, uplifting element of human nature] -Wage labour [unnatural. tedious, and agonising. It requires monetary compensation.] -Free labour [UGC, users time, and attention, social networks , and meta data. Non consensual, stolen data.]  -Labour of struggle [Worker generated content, WGC] Is UGC and social media use, in general, free labour? The dominant capital accumulation model of contemporary corporate Internet platforms is based on the exploitation of users’ unpaid labour, who engage in the creation of content and the use of blogs, social networking sites, wikis, microblogs, content sharing sites for fun and in these activities create value that is at the heart of profit generation (Fuc...
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Week 9 Notes Political economy of social media

What is political economy? -Political economy is a branch of social science that studies the relationship that forms between a nation's population and its government when public policy is enacted.  - Political Economy draws on a range of economic thinking and ideas to apply different lenses – ie. class, gender, race etc – to analyse the economy and the big issues that impact it. -Example = TikTok as it was haled by congress as they wanted to regulate them as they were owned by a Chinese company that was suspected of stealing its users info. -Concerns about monopolistic practises, surveillance, data commodification and, the interplay between capital, labour, and technology. ( Fuchs, C. (2015). Culture and economy in the age of social media. New York : Routledge, Taylor & Francis Group.) Platform capitalism: -Platform capitalism refers to the activities of companies such as Google, Facebook, Apple, Microsoft, Uber, Airbnb, Amazon and others to operate as platforms....
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Source 1 Para social relationships and influencers

Literature review A literature review is  a piece of academic writing demonstrating knowledge and understanding of the academic literature on a specific topic placed in context . A literature review also includes a critical evaluation of the material; this is why it is called a literature review rather than a literature report. My Review will be on Celebrities and influencers as I talk about fandom, social media, and para social relationships Twitch streamers  Celebrities  KPOP https://journals-sagepub-com.mmu.idm.oclc.org/doi/epub/10.1177/00472875231207860 "Over the past decade, Korean pop music (K-Pop) has led to an annual increase of 10% in foreign tourism to South Korea" Huge foreign influence 
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Week 6 notes

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Problems with uses and gratifications  -superficial communications with people -Fandom and Para social relationship/ people see everything celebrities and influences do/ people think they have a connection  -The internet gives an allusion of a face to face relationship  -intimacy at a distance -Examples of this are KPOP stars and other boy bands, their image has to be maintained so that they can have an intimate relationship with their fans/ exploitative for capitalist gain ___________________________________________________________________________________ History of Internet Celebrities (1): Theresa M. Senft (2008) Camgirls: Celebrity and Community in the Age of Social Networks micro-celebrity “a new style of online performance in which people employ webcams, video, audio, blogs, and social networking sites to ‘amp up’ their popularity among readers, viewers, and those to whom they are linked online” (p.3) Alice Marwick (2013) Status Update:  Celebrity, Publicity, a...
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Week 2 notes

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TTSNDM week 2 The Platform Society.pdf   week 2 slides for more info  Theoretical importance: • Cultural Shifts: Digital media have become an inextricable part of cultural production, distribution, and consumption. Platforms like Facebook, Twitter, and Instagram have altered how people create and share cultural artefacts, affecting collective identity and social relations (Castells, 2011).  • Communication Models: Social networking platforms have moved communication from traditional one-to-many models to a many-to-many paradigm (Boyd and Ellison, 2007). This shift affects how information is distributed and perceived and acted upon.  • Media Ecology: New media platforms are altering the media ecology, creating an environment where traditional media and new digital forms coexist and interact in complex ways (Jenkins, 2008).  • Human Agency: The exploration of user-generated content and participatory culture reveals nuanced interactions between technology and human...
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